The Problem
Blemished skin with congestion, adult acne or rosacea is a common problem experienced by many adults. It has been estimated that 40-50% of adult women suffer with breakouts. More than half of adult women also report ‘sensitive’ skin.
And while these women may suffer with blemishes, they also want to look after their skin and reverse or prevent signs of ageing such as fine lines, declining elasticity, enlarged pores, irregular pigmentation, and dull, lacklustre skin.
Up until now, there has been no convincing skincare solution available for this group of women. Skincare aimed at breakouts is usually formulated with teenage skin in mind, often too harsh for more sensitive skin and not offering good anti-ageing benefits. Anti-ageing skincare on the other hand often triggers or aggravates breakouts.
This means that adult women with ageing, yet breakout-prone skin are often left feeling frustrated and disillusioned about skincare.